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College of Business

MRKT 499 – Marketing Strategy (4)

Identifies and analyzes marketing problems and opportunities. Conducts market and competitive analysis. Implements marketing concepts, strategies, and tactics to achieve the marketing objectives of the business enterprise. Projects or cases are used to provide a comprehensive experience. This course may be subject to Enforced Prerequisites that restrict registration into the course. Check the offerings below for more information.

For more information, contact OSU Ecampus at 800-667-1465 (option 1) or ecampus.ess@oregonstate.edu.

Continue to Registration.

TermCRNSecCrP/NInstructorTypeStatusCapAvailWL CapWL Avail
Sp24550044004Chen, J.Online Open30322
Registration Restrictions
Enforced Prereqs: MRKT 396 [C-] and (MRKT 492 [C-] or MRKT 492H [C-] )
Major Restrictions: +799 (Marketing)
Class Limitations: -1, -2, -3 (Freshman, Sophomore, Junior)
Class Notes: This course requires online proctored testing, which may include testing fees and the use of security measures, such as a scan of your testing environment. Please carefully review online proctor test information at: https://ecampus.oregonstate.edu/services/proctoring/

Textbooks  [ Textbooks]

Syllabus: Available in Canvas to students enrolled in this course. Or download a sample syllabus.
Find textbooks for MRKT 499 at the OSU Beaver Store (current term only). For questions related to course materials, contact the OSU Beaver Store.

Legend
= Signifies the course as a Baccalaureate Core Course.
= Signifies that fees may apply to the course.
+ = Include restriction.
- = Exclude restriction.
* = Prereq may be taken prior to or simultaneously with this course.