Sports Business – Online Microcredential

Take a lead role in the world of sports business

Sports are more than just a game. The global sports business industry is a rapidly evolving area of work. And this booming field needs professionals who can manage growth opportunities and cultivate innovative, data-driven strategies to advance the industry.

Through a series of five courses, you can earn a microcredential in sports business online from Oregon State University's renowned College of Business. Gain the skills to develop marketing strategies in sport, critically evaluate strategic implications of sponsorship, interpret financial practices, and apply analytical skills to improve sports business decision-making.

Coursework

Required courses (10 credits)

• BA 350 – The Business of Sport (2)
• BANA 450 – Introduction to Sports Analytics (2)
• FIN 450 – Financial Sports (2)*
• MRKT 451 – Sports Marketing (2)
• MRKT 452 – Sports Sponsorship (2)*

*Course will be delivered as early as Winter 2023

Skills

The in-demand skills you'll develop as a student in this microcredential will give you what you need to stand out and level up in your career.

• Communications
• Data analysis
• Decision making
• Finance
• Marketing
• Merchandising
• Sales
• Sports marketing

Start working toward a business degree

Not only will earning a microcredential in sports business give you skills that set you apart in the job market, but it will also put you on a pathway toward earning a business degree online. You can apply the 10 microcredential credits directly toward a variety of Oregon State’s online bachelor’s degrees in business.

If you plan to apply these credits toward a full degree, we encourage you to first contact the program to learn about the degree requirements. Please note that acceptance into a microcredential does not guarantee acceptance into a degree program.