Ecampus Schedule of Classes - All Terms

College of Business

MRKT 396 – Fundamentals of Marketing Research (4)

Introduction to the fundamentals of market research. Provides a basic understanding of marketing research and relevant decisions in the process. This course may be subject to Enforced Prerequisites that restrict registration into the course. Check the offerings below for more information.

For more information, contact OSU Ecampus at 800-667-1465 (option 1) or

Continue to Registration.

TermCRNSecCrP/NInstructorTypeStatusCapAvailWL CapWL Avail
Sp24600514004McAlexander, B.Online Open402055
Registration Restrictions
Enforced Prereqs: (BA 275 [C-] or BA 275H [C-] or ST 202 [C-] ) and (BA 223 [C] or BA 223H [C] or BA 390 [C] or BA 390H [C] )
Major Restrictions: +744, +753, +799, +814 (Retail Management, Marketing, Marketing, Marketing)
Class Limitations: -1, -2 (Freshman, Sophomore)
Class Notes: This course requires online proctored testing, which may include testing fees and the use of security measures, such as a scan of your testing environment. Please carefully review online proctor test information at: .

Textbooks  [ Textbooks]

Syllabus: Available in Canvas to students enrolled in this course. Or download a sample syllabus.
Find textbooks for MRKT 396 at the OSU Beaver Store (current term only). For questions related to course materials, contact the OSU Beaver Store.

= Signifies the course as a Baccalaureate Core Course.
= Signifies that fees may apply to the course.
+ = Include restriction.
- = Exclude restriction.
* = Prereq may be taken prior to or simultaneously with this course.