Ecampus Schedule of Classes - All Terms

College of Business

MRKT 493 – Integrated Marketing Communications (4)

Analysis of the influence of marketing communications on the attitudes and behaviors of consumer and industrial buyers. Identification and examination of the major decisions made by marketing/advertising managers in implementing the promotional mix. This course may be subject to Enforced Prerequisites that restrict registration into the course. Check the offerings below for more information.

For more information, contact OSU Ecampus at 800-667-1465 (option 1) or ecampus.ess@oregonstate.edu.

Continue to Registration.

TermCRNSecCrP/NInstructorTypeStatusCapAvailWL CapWL Avail
F21161384004Van Order, M.Online Open3851515
Registration Restrictions
Enforced Prereqs: BA 223 [C] or BA 223H [C] or BA 390 [C] or BA 390H [C] or MRKT 390 [C]
Major Restrictions: +201, +749, +753, +799, +814, +912 (General Business, Digital Marketing, Marketing, Marketing, Marketing, Design and Innovation Management)
Class Limitations: -1, -2, -3 (Freshman, Sophomore, Junior)
Class Notes: Proctored exam(s) required; may involve an additional fee.

Textbooks  [ Textbooks]

Syllabus: Available in Canvas to students enrolled in this course. Or download a sample syllabus.
W22380504004Van Order, M.Online Open35351515
Registration Restrictions
Enforced Prereqs: BA 223 [C] or BA 223H [C] or BA 390 [C] or BA 390H [C] or MRKT 390 [C]
Major Restrictions: +201, +749, +753, +799, +814 (General Business, Digital Marketing, Marketing, Marketing, Marketing)
Class Limitations: -1, -2, -3 (Freshman, Sophomore, Junior)
Class Notes: Proctored exam(s) required; may involve an additional fee.  [ Textbooks]
Syllabus: Available in Canvas to students enrolled in this course. Or download a sample syllabus.
Find textbooks for MRKT 493 at the OSU Beaver Store (current term only). For questions related to course materials, contact the OSU Beaver Store.

Legend
= Signifies the course as a Baccalaureate Core Course.
= Signifies that fees may apply to the course.
+ = Include restriction.
- = Exclude restriction.
* = Prereq may be taken prior to or simultaneously with this course.