Ecampus Schedule of Classes - All Terms

College of Business

MRKT 593 – Integrated Marketing Communications (3)

Analysis of the influence of marketing communications on the attitudes and behaviors of consumer and industrial buyers. Identification and examination of the major decisions made by marketing/advertising managers in implementing the promotional mix. This course may be subject to Enforced Prerequisites that restrict registration into the course. Check the offerings below for more information.

For more information, contact OSU Ecampus at 800-667-1465 (option 1) or

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TermCRNSecCrP/NInstructorTypeStatusCapAvailWL CapWL Avail
F21161404003StaffOnline Open5500
Registration Restrictions
Enforced Prereqs: BA 516 [B-]
Major Restrictions: +2054 (Marketing)
Campus Restrictions: -C (Corv)
Class Notes: Online section. Proctored exam(s) required; may involve and additonal fee. Does not meet Graduate School's stand-alone requirement.
Syllabus: Available in Canvas to students enrolled in this course. Or contact department to request syllabus.
Find textbooks for MRKT 593 at the OSU Beaver Store (current term only). For questions related to course materials, contact the OSU Beaver Store.

= This is a Baccalaureate Core course
= Fees may apply to this course
Registration Restrictions:
+ = Include restriction (may register if you meet this criteria)
- = Exclude restriction (may not register if you meet this criteria)
* = Prerequisite may be taken prior to or simultaneously with this course